ASICS REVEALS LATEST LIMITED-EDITION CAPSULE COLLECTION – JYUNI™ AIIRO Third Release Under JYUNI™ Collective Series

JYUNI AIIRO adds new color to the JYUNI™ Collective Series. Named after the Japanese word for indigo blue, Aiiro, JYUNI AIIRO brings depth to the first two JYUNI collections released in white and black earlier this year.

 

The limited addition release features a number of street-ready athleisure pieces. The ultimate balance of fashion and functionality, JYUNI™ AIIRO is progressive performance wear for the everyday modern lifestyle.

 

The design ethos of ASICS and the approach for the collection is strongly linked to Japanese craft and style. The JYUNI™ is a unique spelling of “twelve” in Japanese. It represents the structure of time and the restraints that come with it. Aiiro is a lucky color in Japan and traditionally used in textiles and other arts and crafts. The color was originally created using pigment from the Indigo plant. The Aiiro color is developed by mixing indigo with a small amount of yellow dye.

 

Launched on November 1st , the JYUNI™ AIIRO Collection dropped exclusively on Namshi.com

 

To find out more about JYUNI™ AIIRO, visit ASICS at Namshi.com or follow #JYUNI on our social channels.

ABOUT THE JYUNI AIIRO PRODUCTS

 

All styles are unisex and available in sizes XS-XL.

 

  • Woven Hooded Long Coat:Features translucent water-resistant nylon to blocks wind and rain, as well as lightweight mesh and signature glow-in-the-dark 3D hexagon graphic. Suggested retail price: 1102 AED
  • Insulation Pull-Over Jacket: Features hi-tech Japanese fabrication knit construction and mesh panels incorporated for lightweight performance, comfort and body contouring silhouette. Signature glow-in-the-dark 3D hexagon graphic. Suggested retail price: 1175 AED

 

  • Insulation Down Vest: Features down padding for insulation with water-resistant nylon to blocks wind and rain. Suggested retail price: 1322 AED

 

  • Mixed Wool Short-Sleeve Top:Features stretchable lightweight fabric, with built-in durability, to prevent loss of original shape, wool blend fabric will help you to stay warm. Signature glow-in-the-dark 3D hexagon graphic. Suggested retail price: 477 AED

 

  • Mixed Wool Short-Sleeve Top in Nippon Flair Print: Features stretchable lightweight fabric, with built-in durability, to prevent loss of original shape and signature glow-in-the-dark 3D hexagon graphic. Suggested retail price: 422 AED

 

  • Jersey Knit Tights: Features stretchy soft fine fabric that is lightweight and comfortable. Signature luminous 3D hexagon graphic. Suggested retail price: 404 AED

 

  • Jersey Knit Pant:Features hi-tech Japanese superfine twisted fleece with shape memory as well as added stretch for lightweight performance and comfort. Signature glow-in-the-dark 3D hexagon graphic. Suggested retail price: 514 AED

 

  • Seamless LS Hood Top: Features hi-tech Japanese fabrication knit construction and mesh panels incorporated for lightweight performance, comfort and body contouring silhouette. Whole garment seamless knitting construction. Signature luminous 3D hexagon graphic. Suggested retail price: 918 AED

ABOUT THE JYUNI COLLECTIVE SERIES

 

The concept behind JYUNI™ Collection lies at the core of the ASICS DNA, proclaiming a philosophy of a “sound mind in a sound body.” ASICS, an acronym for that very phrase in Latin (Anima Sana In Corpore Sano), has always been a trailblazer, using sports and fitness to foster, not only physical health, but mental health and self-awareness. Now ASICS is taking a step towards the future by integrating the aspect of daily life into their performance-geared philosophy.

 

JYUNI™ is a unique spelling of “twelve” in Japanese. It represents the structure of time and the restraints that come with it. The graphics, bearing a hexagon, incorporates all of ASICS’ design values: original, advanced, proactive, authentic, intuitive, and enthusiastic. The design ethos of ASICS and the

approach for the collection is strongly linked to Japanese craft. This traditional concept merges art with functionality, making art and design an integral part of everyday life. Taking these cues from Japanese heritage and combining it with the country’s affinity for craftsmanship is the basis for

the new collection.

 

All JYUNI™ products are created using high quality Japanese textiles, incorporating the brand’s well-known love for detail, making the collection a sport and street-wear compatible look with effortless shapes.

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